News / Voice
Orange launched a fixed-mobile convergence service
In September 2006, Orange announced Unique, a service intended to let broadband customers use one handset for mobile and VoIP calling.
What the report described
The concept relied on switching the role of the same device between a cellular connection away from home and internet calling on the premises. The report compared it with BT Fusion and recorded doubts about consumer take-up.
How to read the claim
The service design and the analyst’s reservations belong to the market discussion of 2006.