News / Media
Google Video opens localized stores in the UK and Europe
Google announced in July 2006 that localized versions of its online video store would open in the United Kingdom, Canada, France, Germany, Italy, the Netherlands, Poland and Spain.
Local presentation, wider search
Each regional homepage was intended to use the visitor’s language and feature domestic material alongside an international search function. Google Video allowed users to upload and share television programmes, films and other video content.
For the UK launch, Google named ITN and talkbackThames as media partners. TalkbackThames described the service as a route for promoting its programmes in new markets. The announcement identifies a launch strategy and named relationships at that time; it does not describe a later catalogue or a continuing service arrangement.